Brand kit / Version 2

Camp DaddyThere's more outside

One color, one solid shape. It can be stitched, printed, laser engraved or cut from metal. Tap any file to download it.

01

Logo versions

02

Icon

03

Making it

Hats
Main logo, 3.5 to 4.5 in wide on the front. The plate is stitched and the letters stay the hat color. On lighter hats, use the letters-only file.
Shirts and print
One ink. Main logo on the chest at 3 in or larger. The slogan version on the back and on large prints.
Laser engraving
Engrave the plate and leave the letters, or reverse it. Works down to 1.5 in wide.
Cut metal
Use the metal-cut files. Their wider notches keep the letter centers attached. Cut at 4 in wide or larger and confirm with your cutter.
04

Color

Black#141414
Bone#EDE6D6
Steel#8C9196

The logo is always a single color. Use whichever contrasts best with the material.

05

Type

Gear, builds and trips.

Barlow Condensed — headlines and the slogan

We wired the van and took it camping.

Manrope — body text

Download the brand guide